Jay Wilder, winner of Orijin Untamed; a national talent discovery showcase, has affirmed his commitment to the growth and development of Ghana’s music space by drawing focus to original and untapped talents across the country.
According to the Kumasi-born music sensation, the quality and exceptional talent across the country like himself, have been given a huge boost through the spotlight that projects like Orijin Untamed provides.
Orijin Untamed is a platform created by Orijin, the beloved Ghanaian beverage renowned for its authentic blend of herbs and fruits. The platform seeks to discover and celebrate the original talent across Ghana.
Speaking during a special brewery tour of Guinness Ghana’s Kaase brewery, Jay Wilder, celebrated the unique brewing process it takes to make every drop of Orijin. Along with numerous stakeholders and the media, the Jay Wilder, also known as Fred Acheamfo Okyere, was treated to an immersive journey through Orijin’s brewing process, witnessing firsthand the meticulous sourcing of premium ingredients, the artful blending techniques, and the exacting standards of bottling.
Guests were also invited to a special listening session of Jay Wilder’s new songs during Orijinal Nights, an integral part of the Orijin community. These songs, released as part of Orijin’s reward package to Jay Wilder, serve as a testament to his talent and Orijin’s commitment to nurturing Ghanaian talent.
The event underscored the power of collaboration, creativity, and community in fostering moments of joy, celebration, and connection. Through initiatives like Orijin Untamed, Orijin continues to empower individuals like Jay Wilder to unleash their untamed potential.
Since its inception in Ghana, Orijin has redefined the taste landscape with its expert blend of African herbs and fruits, offering consumers a unique and distinctly Ghanaian flavour experience. Orijin embodies authentic good times, filled with optimism and energy, making it a staple at any occasion.
