Some producers of Made-in-Ghana products took advantage of the Citi Business Festival to advertise their goods during the virtual forum on Tuesday, June 29, 2021.
The fifth week of the 2021 Citi Business Festival focused on the theme “Promoting Made-in-Ghana products to spur inclusive economic growth.”
In line with the topic for discussion, some Small and Medium Enterprises were given the platform to display their products ranging from food items to hair products to potential customers on live television and social media.
Made-in-Ghana products seem to play second fiddle to imported products in various categories.
Data on imports from the Ministry of Trade show that millions of dollars are spent annually importing both fresh and processed food, clothing, cosmetics, and machinery.
While Ghana is still developing its manufacturing capacity in many product categories, the country appears to be doing well in agro-processing and value addition to agric, with sectors like cocoa and fruit juices offering some hope.
The Citi Business Festival is powered by Citi FM, Citi TV, and citibusinessnews.com, and proudly sponsored by ABSA Bank and with support from IT Consortium and GIPC.
Panellists on this week’s forum were Kosi Yankey – Director of the Ghana Enterprise Agency formerly NBSSI; Robert Ahomka-Lindsay – a former Deputy Minister of Trade, Ramatu Sai Jimah – the CEO of Chopbox Express and Lloyd Ashiley – General Manager of Niche Cocoa and Grace Anim-Yeboah – the Director of Business Banking at Absa Bank, Ghana.
About the Citi Business Festival
The Citi Business Festival is an extensive program of business events and on-air activities providing inspiration, business ideas, and information to persons who are starting, building, or growing their businesses.
Held in June, the festival lined up virtual business discussions that were aired live on Citi TV on Tuesday from 11:00 am to 1:00 pm.
The radio on-air series is themed to correspond with the various virtual forums at 9:20 am every weekday.
It is sponsored by Absa Bank Ghana with support from IT Consortium and the Ghana Investment Promotion Centre (GIPC) and also powered by Citi FM, Citi TV, and Ghana’s most comprehensive business news website, www.citibusinessnews.com
