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AT announces major expansion and innovations to enhance customer experience in 2025

Citi NewsroombyCiti Newsroom
January 25, 2025
Reading Time: 2 mins read
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As the year 2025 unfolds, AT is excited to announce the next phase of its journey towards innovation and growth.

The company’s commitment to providing valuable experiences is driven by the continued support and trust of its customers.

AT has outlined several initiatives aimed at enhancing customer experience and driving technological advancement.

To better serve its customers, AT is expanding its footprint by opening additional customer service centers across the country.

This strategic expansion will make AT’s services more accessible, bringing the company closer to its customers, no matter where they are. In addition to this, AT will be introducing innovative products and services designed to keep customers at the forefront of a rapidly evolving digital landscape.

These advancements promise more seamless convenience and engagement, transforming how users connect with technology.

Recognising the crucial role of small-scale businesses in the economy, AT is broadening its Business-to-Business services to support their growth.

Alongside existing offers, the company is developing tailored solutions to empower these enterprises, equipping them with the necessary tools to thrive in a competitive market.

To ensure a seamless digital experience, AT is making substantial investments in its network infrastructure.

The goal is to provide faster and more reliable data and call networks, enabling customers to stay connected effortlessly, whether for professional pursuits, leisure, or keeping in touch with loved ones.

AT’s mobile money service, ATMoney, is set to unveil new features designed to offer greater flexibility and enhanced benefits.

These forthcoming innovations will streamline financial management, making it more straightforward and rewarding, in line with the convenience and security customers have come to expect from the service.

Through its corporate social responsibility initiative, AT Touching Lives, the company continues to support and raise awareness about Sickle Cell disease.

Over the past four years, AT has collaborated with esteemed institutions such as the National Blood Service of Ghana, the International Sickle Cell Centre Ghana (ISCC Ghana), and the 37 Pediatric Sickle Cell Clinic.

Efforts have included creating educational content, donating essential medical equipment, providing financial support, and organizing blood donation drives to contribute to the education, prevention, management, and eventual cure of Sickle Cell disease in Ghana and beyond. The company eagerly anticipates building more partnerships to magnify its impact in 2025.

AT remains focused on enhancing customer experience, delivering value, and staying at the forefront of innovation.

The company expresses gratitude to its customers for their continued support and looks forward to a year of success, greater connection, and growth. AT, Life Is Simple.

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