Peeva Beverages has expressed its excitement and readiness to participate in the 10th edition of the Heritage Caravan, scheduled to begin on March 1, 2026.
The company, marking its second year as a key sponsor, is also working to enhance its regional logistics services in preparation for the tour.
With less than two weeks to go before the highly anticipated caravan, a team from Channel One TV and Citi FM visited Peeva Beverages’ facility in Frafraha to assess their readiness for the event.
Speaking on behalf of the company, Board Chair Frank Adjei Mensah revealed plans to launch Peeva Beverages’ first dairy product, “Veeva”, on the second day of the tour.
He emphasised that the company has streamlined its logistics, working closely with regional directors to ensure smooth distribution of products during the caravan.
“We are ready on our side. Logistically, instead of following the convoy, we have coordinated with regional directors to provide the products directly. We are more than ready,” he stated.
This year’s edition of the Heritage Caravan will feature four buses transporting participants across multiple communities, creating a vibrant and immersive atmosphere.
Highlights include live performances by the Nyinkyim Band and DJ Mingle at Maaha Beach Resort, as well as culinary exhibitions showcasing the diverse flavours of Ghana’s regions.
Several brands are supporting the event, including Goil, Multi Pro Company—introducing Mini Me Atsomo and Add Me Groundnut Paste alongside existing partners such as OmniBisc, Didi Shito, Gino Tomato Paste, Nana Rice, and Caveman.
Through the initiative, Peeva Beverages will blend cultural celebration with brand engagement, offering participants an exclusive first taste of its latest product.
