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Orca deco cuts prices by 15% amid stronger cedi

Citi NewsroombyCiti Newsroom
May 12, 2025
Reading Time: 2 mins read
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In a significant move aimed at supporting Ghanaian consumers, Orca Deco Ghana has announced a substantial 15% price reduction across its entire range of products, set to take effect on Monday, May 12, 2025.

This decision comes as a direct response to the recent impressive recovery of the Ghanaian Cedi against the US dollar, as explained by Jihan Kudsy, Sales & Marketing Manager at Orca Deco Ghana.

“At Orca Deco Ghana, we firmly believe in fairness and standing by our customers, especially after the considerable economic headwinds of recent years. That’s why we’re so pleased to announce this 15% price reduction, effective this Monday,” stated Jihan Kudsy.

The Economic Context Behind the Price Drop, According to Orca Deco Ghana, Jihan Kudsy outlined the challenging economic journey since January 2022, which significantly impacted prices and the purchasing power of Ghanaian consumers.

• December 2021: ₵6.50 = $1
• September 2022: ₵12.70 = $1
• 2023: Stabilized near ₵12.00 = $1
• 2024: Sharp decline to ₵16.40 = $1 by September

However, Kudsy highlighted the recent positive shift, stating, “Since April 20, 2025, we’ve witnessed a remarkable recovery of the Cedi. By May 9, 2025, it had reached ₵13.30 against the dollar. As Bloomberg reported on May 8th, 2025, the Cedi has become the ‘best-performing currency in the world,’ appreciating by a significant 16% against the dollar.

“For over three years, the continuous rise in costs has put a strain on households and businesses across Ghana. Now, with the Cedi’s strong rebound, we at Orca Deco Ghana feel it is our duty and our privilege to pass these benefits directly on to our valued customers,” Jihan Kudsy emphasised.

Kudsy also noted the alignment with national economic objectives, “This decision also resonates with the appeal made by Ghana’s Finance Minister, Dr. Cassiel Ato Forson, urging businesses to reflect the Cedi’s appreciation in their pricing. At Orca Deco Ghana, we are taking proactive steps to:

• Ease the financial pressure on our consumers.
• Protect their hard-earned purchasing power.
• Contribute to the overall economic recovery of Ghana.
Looking Towards a Stable Future

Addressing the crucial question of the Cedi’s long-term stability, Jihan Kudsy commented, “While we are optimistic about continued stability, ideally aiming for levels near the ₵12.00 = $1 rate we saw in 2023, our commitment to fair pricing remains unwavering, regardless of market fluctuations. A strong Cedi ultimately benefits everyone – consumers, businesses, and the nation’s efforts to combat inflation.

“We extend our sincere gratitude to our loyal customers for their trust and understanding throughout the recent economic challenges. We are excited to now offer more affordable prices, starting this Monday, May 12, 2025, without compromising the quality that Orca Deco is known for. We invite everyone to shop with us and experience the Orca Deco difference,” concluded Jihan Kudsy.

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