Ghanaian businesses must continuously reassess their medium- to long-term strategies to stay competitive in a rapidly changing global environment, as technology disruption, cybersecurity risks, ESG pressures and shifting market conditions reshape corporate decision-making.
This is according to global professional services firm, EY Ghana.
Speaking to Citi Business News at EY Ghana’s 25th Anniversary Cocktail Gala in Accra, he stressed the need for businesses to make deliberate investments in innovation and transformation.
According to him, EY’s own repositioning reflects the growing complexity clients are facing.
“As a professional services firm, we need to position ourselves to support our clients on their journey. What are the critical issues bothering businesses? We are looking at the impact of technology and AI, cyber security, ESG, business transformation,” he said.
Mr. Adekahloɾ explained that EY is investing heavily in capacity to meet these emerging demands, leveraging its global network of more than 400,000 professionals.
“We don’t need to create a specialisation in every one of our offices. We create as a single firm globally. Wherever our clients need resources, we deliver from wherever the expertise sits. That is the power of EY’s integration,” he noted.
He added that businesses across Ghana and the sub-region are now revisiting their operational assumptions.
“A lot of businesses are looking at strategy. Now that we’ve seen stability in the macroeconomic space, people are recalibrating looking at medium-term and long-term implications for their operations,” he said.
Mr. Adekahloɾ emphasized that sustainability has become unavoidable for modern firms. “ESG is topical. We all need to make sure we are operating in a sustainable manner. Technology and AI are game changers if you don’t go with it, you will be left behind,” he warned.
He also highlighted EY’s continued commitment to youth development, describing the firm as both a professional services provider and a training institution.
“We take people fresh from school, pay for their professional exams, give them leave days to study, and provide coaching and mentoring. That is why we have so many alumni playing key roles in industry,” he said.
On Ghana’s broader economic direction, Mr. Adekahloɾ urged policymakers to maintain discipline and build on current gains. “As a country, we need to continue to focus on stability and prudence. The stars have aligned in our favour. We must capitalise on it and make sure we don’t slip,” he advised.
The 25th Anniversary Gala brought together EY alumni, corporate leaders and regulators including the Institute of Chartered Accountants, Ghana in a night that underscored the firm’s global tagline: “Shaping the future with confidence.”
